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Set up a photo booth, or establish a dedicated space with an irresistible branded backdrop somewhere in your exhibit, and encourage participants to upload the results to their social media accounts. Gamification is popular at trade shows, and for good reason: Games can be a useful way to draw visitors into your booth, to collect their contact information, and to incentivize their attendance at presentations and demonstrations. Baseball Home Run Derby encourages participation, and the non-participants will still come just to witness this heavy-hitting spectacle, Where to get it: Baseball Home Run Derby From VirtualRealityRental.co. Games can be old-school analog or digital interactive games. Then, get attendees to find their match in order to win a cool prize! Looking for creative trade show booth ideas that will grab the attention of attendees? Claw Machine Rental great for promotion giveaways!50. Were talking fairground classics like hoopla, spin the wheel, guess the amount, hook-a-duck, or a bean bag toss. They say snakes, spiders, and heights are the three most common fears people have. This batch of entries on our list will help you stand out without spending a boat load of money. Product demonstrations and presentations dont have to be one-sided. 8. Why it stands out: Trade show attendees can view the players scores and their times on the leaderboard. Why it stands out: To see a return for your brand, it would be smart to tie the rewards into your company. Let us know and share this article to help a friend or coworker find more success at their next event. If you want visitors to play a white-label version of Pokmon GO or any other multiplayer location-based game, it can happen. This stand-out trade show game idea is players choice. TailoredFully customisable tried-and-tested games to engage your customers. This VR simulation will get them the chance to change all four tires like a pit champ! Just be sure your subject matter experts are also good presenters if not, get a professional presenter to learn the content, or to interview the expert. You dont want your brand name associated with anything that will reflect on it in any way but positively. You can make your booth a mecca of face-to-face engagement. Everyone representing your brand should know their roles before the venue opens. Event Marketing. Trade show games are the ultimate way to influence your soon-to-be clients dopamine-driven first impression of you. How much space do you need for the activity? Some attendees will be willing to share their opinions, while others will only want to see what others have said. The Counting Game is a creative way to attract a crowd and engage people. They can also go on the offensive and try to score. The Prize Wheel32. The name of the game at trade shows is lead generation. So get in the game to promote your business online and increase sales. Showing off their imaginations is too tantalizing to pass up, and it will get people talking to one another. One of the oldest ways to bond with people is to break bread with them. An important note: Dont get so swept up into the theatricality of performances or demonstrations that you forget the purpose of your appearance at the trade show. We hope you have a great time at your next show! Plus, the auto-return feature delivers the ball back each time. This is exactly what Crystal Ski Holidays (part of the TUI Group) did at the 2021 National Snow Show with their Mega Mountain Match. This in-depth guide covers everything youll need to consider to run a branded game at your next event. If youd like to see more about how you can drive more booth traffic, keep attendees engaged longer, and capture leads with our fun interactive trade show games,click here to ask for a product demo. Ask attendees to share their opinions to key questions facing your typical buyers. Why it stands out: All you have to do is get a team member to walk around the trade show floor and ask attendees basic trivia questions. VideosWebinars, presentations & tutorials. Find our current vacancies here. 7. This foam shooter game brings carnival-style fun to the trade show booth. A list of the top 10 fun games for trade show booths is included in this post. Maximize the return on your trade show investment. Our ApproachHow and why we make our games the way we do. Address. Recruit a special performer to engage audiences, such as a celebrity guest willing to pose for photographs with attendees, or a stand-up comic or magician who can incorporate audience members into their act. Give them something to paint, draw, sculpt, or combine that give them a fun activity but also reinforces your brand message. These technologies add high-tech cool factor to exhibitors booths. Roaming Games49. Find out by bringing virtual reality lightsabers to the big event. These 3-foot by 2-foot cornhole boards are sturdy yet compact with scratch-resistant surfaces. Video games. Virtual reality technology lends itself to a wide range of interactive trade show booth ideas. The giant human claw machine will be seen (and heard) from across the trade room floor. BlogArticles about games, marketing and life here at Peek & Poke. Choose which show/shows to attend. The conference is scheduled to take place in Anaheim, California, from July 13 to 15, 2023 and finalizing the trade show booth rentals for the show has already begun. Hence they need to justify every dollar they allocate towards this event. B2B EngagementBuild connections with your clients and stand out from competitors. Attendees come to trade shows to learn. Why it stands out: Golf pros offer tips, autographs, and selfies as players choose from a variety of themes, including: Outdrive The Competition, Sink A Hole In One, and Specialization Matters. for your brand. Those critical milliseconds can be the difference between their driver winning or losing the race. Recruit a special performer to engage audiences, such as a celebrity guest willing to pose for photographs with attendees, or a stand-up comic or magician who can incorporate audience members into their act. For all the talk of high-tech digital trade show games, sometimes its fun to wind back the clock and indulge in good ol games from times gone by. Consider incorporating some activities into your trade show presence that arent quite outright games, yet still encourage audience participation and interaction. Have participants step inside the money booth to catch as many bills as they can while wind blows the money around the booth. Whatever you call them, theyre simply big versions of the classics that make for a fun and interactive experience on a trade show stand. Choose a suitable trade show booth activity idea for your company, and create motion, excitement, and engagement that brings in more visitors and generates greater results at trade shows. Whether you bring into your booth animals that are cute or exotic, they have a surprising drawing power on the human psyche. Which trade show game is your favorite? ProExhibits has helped the worlds biggest brands connect with trade show audiences for more than 30 years. Offer prizes like AirPods, key finders, Fire Sticks, and other gadgets to up the ante. Given that the big prize on offer was free Dominos pizza for a year, its safe to say their iPads were kept busy throughout the show! Guides and best practice for using branded games in your marketing. General Drawing43. Each of the trade show booths resembles a house handing out delicious treats to children in the best costumes. Why it stands out: Everyone can relate to the feeling of hanging out at the baseball stadium. 1. Why it stands out: You might find yourself with a line full of eager participants in front of your exhibit with this interactive booth game. Competition themes include the chance to Punch Above Your Weight Class and Knockout The Competition.. That being said, we wouldnt be surprised to see the virtual online format become more popular going forward as a way to host events remotely. To make sure it goes smoothly, write out a script like a legitimate television game show! At a trade show, the brands that are associated with positive feelings are the ones that come out as the real winners. This engaging, safe, and competitive setup offers guests the thrill of improving their golf skills, making your event unforgettable. Ninety-two percent of attendees say the primary reason for attending trade shows is to check out the featured products. Live presentations can invite attendees to interact with your brand. The Federal Trade Commission works to promote competition and protect and educate consumers. For a tech-savvy twist, consider using a. dedicated to scavenger hunts, in which participants search for QR codes strategically placed around the venue and use their phones to scan them. Experiences help create more memorable and emotional attachments between exhibitors and their attendees. Experiential Marketing Events. This works especially well if your product users are motivated by ease and speed of use. Pinball. Mini basketball. Following the unprecedented events of recent years, we of course hope that physical events are back on the rise. Aug 9, 2018 - Browse over 250 of our recent Custom Trade Show Booth Designs and Experiential Projects. Just add your logo. 1. This augmented reality scavenger hunt is a slick way to give the audience something interactive to do. This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. There are a variety of ways you can gamify your booth and draw your audience in, including virtual prize wheels, gaming apps, and social media contests. Success stories from a selection of our less secretive clients. 10 Creative Trade Show Booth Ideas for 2022. The Best Interactive Trade Show Booth Ideas Use Technology Purposefully As covered in our recent piece on trade show trends, virtual realityand its up-and-coming cousin, augmented realitycan provide attendees with a memorable interactive experience at your trade show booth. Use this guide to explore trade show booth ideas and real examples that you can use to attract more qualified leads to your business. Engage past and present customers with offers, discounts and prizes. Even though almost everyone has a camera included with the smart phones in their pocket, they will still stop to get their photos taken at events. One of the best ways to accomplish this is to make your booth a cant-miss destination. An important note: Dont get so swept up into the theatricality of performances or demonstrations that you forget the purpose of your appearance at the trade show. Even the attendees whose bosses basically forced them to come are sure to have a surge of enthusiasm once they start playing tennis or whatever sport they want on the Wii. They can share their feedback by writing on white boards, Post-It notes, texting, data-entry kiosks, touch screens, or any way you can capture and display their votes. Why it stands out: Pride will keep people coming back to test themselves, much like the Sword in The Stone. Reward customer loyalty and keep them coming back for more. Simply take aim, fire, and watch the cups fall. Youll want to see how well your message stuck, and how you can make it even clearer and more resonant at your next show. -style questions is a great way to get a crowd engaged and involved. Games involving mobile devices make it especially easy for attendees to upload photos and videos of your exhibit to their social media accounts, providing you with a painless way to spread the word about your brand to an audience far outside the trade show venue. Sign up to our email newsletter for news, insights & offers. Weve noted before, how the best exhibition design firms can influence your audience, ; in that spirit, we suggest taking a look at, , a noted medical device developer, hired a mobile developer to create a game as part of their exhibit at. The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user. As people make donations, let them put up their name on a board to show they also care. Generally, its also smart to keep the trivia questions focused on your industry, pop culture, or a new brand campaign. We used the latter approach for our stand at Manchesters Digital City Festival in 2022, with a Get Quizzy game from our ready-to-go range. Why it stands out: Yes, thats right! Want to draw a crowd? Participants can compete to keep the music alive longest and secure the high score, proving the Force is strong within them. Needless to say, it can really help to have an idea of budget before planning your trade show game. It's the way that you convey your message to others, and your brand is what makes your business unique. Billings . An endless game format is always sure to stir up some competition among exhibition stand visitors, with quick and simple gameplay that keeps players coming back for more. Why it stands out: Trade Show Labs has a team of experts ready to help you master your trade show game plan. This immersive experience activates and engages potential leads like nothing else can or will. The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes. The matching pairs format offers up a familiar game that players can quickly get the hang of ideal if the aim is to give away lots of low-value freebiesand encourage fast-paced movement through your stand. The well-known bean bag toss game, also known as cornhole or bags, is easy to adapt for any trade show. As we enter a post-pandemic world, businesses across the globe are looking to pick up where they left off. Plinko is an attention-grabbing trade show booth game in the vein of The Price is Right! Gamificationthe art of using game elements to encourage engagement and participationis popping up in more industries all the time. This heights simulator takes them on a virtual ride to the peak of an 80-story building. The Mini-American Ninja Warrior Obstacle Course is the perfect way to let the gym sharks show off their skills at the trade show! Create a hashtag for contest participants to use or encourage visitors to post pictures of your booth. These tactics will help you stand out and bring more people to your booth. Webinars, presentations & tutorials. 12-9 months before the trade show - months of research. Use games to support seasonal campaigns all year round. Theres also just something about speculation and guessing that we as humans are hardwired to love! When youre thinking of fresh new ways to attract visitors, always keep your brand and your goals firmly in mind, as the best interactive trade show booth ideas should do more than just lure swag collectors. Test yourself and others against AI-powered machines! When engaging attendees in your exhibit space, stop treating them like numbers on the sales chart, and treat them instead as if they are going to be your new best friend. Claw Machine Rental great for promotion giveaways! One format we love and that weve used at our own trade shows is to set up a retro arcade cab with your very own branded game. Sat, 08/12/2023 - 05:00 - Sun, 08/13/2023 - 12:30. And as they sit there making art, other people will see them and want to make art, too. Here at Peek & Poke, weve reinvented it as a fun conga line where you gather friends and avoid various obstacles as you go. Surprise winners with a special offer or some free swag for extra motivation. So, set up a caf and hand out the treats and finger food as long as its not messy! You may be able to handle parts of it on your own, but the complexity of designing, printing, fabricating, transporting, installing, managing, and dismantling a world-class trade show booth is considerable. Share Your Brand Message In conjunction with world exhibit The one thing that every business understands is the importance of a strong brand strategy. You need specific, measurable goals if you want your trade show activities to succeed. Trade Show Booth Activity Idea #1: Demonstrate Your Products Buyers come to trade shows to see in person the (mostly B2B) products they don't feel comfortable buying online. Within the game, contestants navigated the interior of a bile duct on kiosk-based touchscreens. Why it stands out: Fear not! Some of the other ideas in this article could quality as experiences, but do not cover all the experiences possible. Consider the locations of restrooms, concessions, and entrances to the trade show floor. This bean bag tossing competition can be found in every parking lot of every college football game for good reason. Participants tap 12 LED targets at random as they light up over a short timeframe. Where to get it: Roll Doubles, Get A Prize (Amazon). can provide attendees with a memorable interactive experience at your trade show booth. Our rooftop runner game is a great example of this, and even has a range of ready-to-go versions to match a specific season or campaign. So lets dive right into the 52 best trade show game ideas to stand out in 2023! 23 Scratch-Off Cards40. By sitting in a legitimate race car seat with a steering wheel, pedals, and the works, theyll be able to speed along virtually any racetrack on the planet. If trained, can your own booth staffers host the activity, or do you need professional help. Why it stands out: Whether you decide to roll into the event with a Wii or another gaming console, theres a good chance that it will have the kind of mass appeal needed to attract a crowd. It may take some careful organizationnot to mention the express permission of the show organizerbut hosting a fun, in which visitors search for prizes or clues hidden around the trade show floor, can be a great way to capture the attention of visitors and get them to willingly invest quality time interacting with your brand. These activities will make your attendees happy and keep them in your booth longer. Entice interaction with the items you are promoting. We then had two big tech prizes that only became available during the event, helping drive traffic to the platform and creating quite a buzz! Why it stands out: These oversized games are perfect for a trade show photo opportunity; however, be sure to offer a variety of games and prizes so people will want to play more than once. Articles about games, marketing and life here at Peek & Poke. Press . Possible options include, but are by no means limited to, the following: , which could possibly incorporate augmented reality. If you have an event or booth on the books, let us know. Why it stands out: Anything that gets the heart pumping releases dopamine and endorphins. You can also grab a free copy of our Trade Show Games Playbook, which covers everything youll need to know about running your own exhibition game. Trade Shows & EventsSpark conversations and capture leads with a fun, playful experience. Why it stands out: This dice activity is one of best trade show game ideas because its quick, convenient, and allows you to snag contact information. How do you make sure your booth stands out among others? If you need a. to help you realize your trade show vision, wed like to hear from you. Why it stands out: Speed is the name of the game! Why it stands out: Feel free to incorporate virtual notes to couple with product demos, which are designed to get users more engaged with your brand. Pro vs. Joe Basketball Challenge is perfect for seeing where you stack up next to the professionals. . Classic arcade claw machines are addictive, but this takes it to the next level. Trade shows are a powerful marketing medium for lead generation, brand awareness, and relationship building. Seems simple enough? For a tech-savvy twist, consider using a digital platform dedicated to scavenger hunts, in which participants search for QR codes strategically placed around the venue and use their phones to scan them. This may be harder to tie into your brand message, so its not for everybody. Interactive trade show games are an ideal way of exhibiting new ideas, products, and services that may lead to increased website traffic and leads. iPad Jeopardy Wall is a board made of iPads. To provide the best experiences, we use technologies like cookies to store and/or access device information. Dance Off Extravaganza is similar to the classic arcade game Dance Dance Revolution. Get visitors heart rates up by testing their hand-eye coordination. The Mini-Drone Racing Tournament is a serious attention-grabber. Trivia Games41. Customer EngagementEngage past and present customers with offers, discounts and prizes. Interested in joining our team? 1. iPad Jeopardy Wall. You can pull people in, and get conversations started. Make sure your booth activities help you reach your show goals by giving potential customers and clients the perfect opportunity to learn more about your brand. Perhaps its intended to be a smaller addition to a larger plan that offers visitors a fun and easy way to engage with your brand at the event? Trivia Games are a surefire way to attract attendees looking to show off their knowledge! Whoever is willing to can step right up and play goalkeeper to prevent shots from going in the net. This friendly competition is a certain way to increase foot traffic and boost lead generation. It doesnt have to be that way. City. The Match-3 format challenges players to match three or more items in a row, testing their brain power and reaction times as they try and bust through increasingly challenging levels against the clock. Theres sure to be a few great dancers at the trade show or, at least, enough fun-loving people ready to get after it and bust a move! Develop a marketing strategy. Counting Game44. Hosting a contest of skill, where attendees compete against the clock or each other, is a sure draw. With the best trade show games, booth visitors learn about your products as they compete for prizes or top-dog status. Roll Doubles, Get A Prize is a simple, easy-breezy conversation starter! Here are 14 trade show booth activity ideas to help generate more booth traffic and engagement: Buyers come to trade shows to see in person the (mostly B2B) products they dont feel comfortable buying online. If youre planning a video wall, bear in mind that all elements of your presentationjust like all aspects of your boothshould be thoughtfully selected to make sure youre not bombarding visitors with underwhelming content, such as generic stock images. I recently read that people who receive a warm drink (coffee, tea, hot chocolate) from someone feel closer to that person. Claw machines. You will need space to host them, and perhaps extra sound amplification. The more items theyre able to scan in an allotted period of time, the more points theyll receive. Establish a good connection to generate a potential sale. Trade shows are serious business. Gamification is popular at trade shows, and for good reason: Games can be a useful way to draw visitors into your booth, to collect their contact information, and to incentivize their attendance at presentations and demonstrations. The winner, of course, is determined by who gets their drone through the obstacle course the fastest. After picking a bat and getting into their best stance, theyre all ready to smash VR motion-tracked home runs. Sport-themed simulators are always good for drawing in a crowd, and tend to work best with simulations of ball sports. Bring the tailgating fun to the trade show! The fastest answer wins. So, have your booth staffers demonstrate your products all through the show.
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